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Home/Founder Stories/Fintech & Neobanking/David Vélez
VERIFIED PROFILE•2026-04-09
Fintech & NeobankingVERIFIED FOUNDER

David Vélez

Founder & CEO of Nubank

"David Vélez turned a no-fee purple credit card into the world's largest digital bank outside Asia."

By UpForge Editorial•São Paulo, Brazil•Published 2026-04-09•Valuation: $55B
David Vélez, Founder & CEO of Nubank — UpForge Verified Founder

David Vélez

Founder & CEO • Nubank

Disrupting Oligopolies

Vélez launched Nubank to eliminate high fees and bureaucratic bank visits in Brazil, Mexico, and Colombia.

Full-Stack Financial Super-App

Nubank expanded from credit cards into savings, investments, crypto trading, and small business banking.

Profitable Scale

Nubank proved digital banking in emerging markets can achieve world-class unit economics and customer loyalty.

“
"Oligopolies survive only until someone provides a genuinely delightful mobile user experience."

— David Vélez, Nubank

FOUNDER LESSON & TAKEAWAY

Customer-centric design can defeat entrenched legacy incumbents.

David Vélez, Founder & CEO of Nubank — UpForge Verified Founder
Fintech & Neobanking

David Vélez

Founder & CEO • Nubank

VERIFICATION VERIFIED
UFRN CodeUF-2026-BR-XXXXX
CompanyNubank
Founded2013
Valuation$55B
Total FundingPublic (NYSE: NU)

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AI & Technology

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"Mercor is an AI-powered hiring and workforce platform that matches skilled talent with jobs and trains AI agents using human expertise."

Rodrigo Liang, Co-Founder & CEO of SambaNova — UpForge Verified Founder
AI & Technology

Rodrigo Liang

Co-Founder & CEO • SambaNova

"SambaNova builds specialized AI chips and full-stack systems that let enterprises and governments run powerful AI models on their own private, secure infrastructure instead of the public cloud."

Aravind Srinivas, Co-Founder & CEO of Perplexity AI — UpForge Verified Founder
AI & Technology

Aravind Srinivas

Co-Founder & CEO • Perplexity AI

"Perplexity is an AI-powered answer engine that gives direct, cited answers to search queries instead of a list of links—also behind the Comet AI web browser."

Mukund Jha, Co-Founder & CEO of Emergent — UpForge Verified Founder
AI & Technology

Mukund Jha

Co-Founder & CEO • Emergent

"Emergent is a Bengaluru-based AI vibe-coding platform that lets anyone build, test, and deploy web and mobile apps using natural language, no coding required."

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