Consumer & Hardware

Atomberg is a highly disruptive consumer durables company that has transformed the home appliance sector by introducing energy-efficient brushless direct current (BLDC) motor technology to household fans and smart kitchen products. By replacing traditional induction motors with customized BLDC architectures, Atomberg fans consume up to 65% less electricity while delivering superior air delivery and smart remote functionalities. The venture's distinct advantage is its deep focus on hardware engineering and local manufacturing, allowing it to offer premium energy-saving appliances at accessible consumer prices. Atomberg has raised over $120M from key venture capital funds, including Temasek and Steadview Capital, and has expanded its distribution channels across offline retail networks in major tier-1 and tier-2 cities, achieving significant market share in the energy-conscious household space.